Saturday 27 April 2013

Mobile app logo

Here are some logos of Thai companies. You can see that they always put something like the Thai character on it. So, I try to create SAWASDEE BANGKOK, I use the circle in each letters because there are circles in all Thai letters as well.





Then I created the mobile application logos. Why did I use green? It's because the color of Bangkok is green. One more thing, I used a character which is a Thai giant, TukTuk car or Temple on the logos.



Saturday 20 April 2013

Interview


Today I have an interview with Mr.Chayanin who is a Digital Strategist at Newmedia Plus. He got an award at the Startup Weekend Bangkok 2012. His team has created
Infinit Closet which is a fashion-oriented social service for borrowing and lending clothes.

What is Startup Weekend?

Startup Weekend is a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities. Come share ideas, form teams, and launch startups.




http://sphotos-b.ak.fbcdn.net/hphotos-ak-ash4/295668_10151517996120560_1302607103_n.jpg










The interview

What do you think about the books in the market, nowadays?
There are many people who still love reading books yet many people shift their reading habits from paper to digital books such as Kindles (Amazon), tablets and eBooks because it's more convenient.

If you had an opportunity to create a travel book, what method do you prefer to do? E-book, book, apps or etc. why?
E-book is the cheapest and simplest way to do a digital book because it can be read across platforms. However, creating an application would be more flexible and it is possible to have special creativity. With unlimited budget, the creative way might be to produce an actual paper book able to interact with mobile/tablet applications using Augmented Reality (AR) technology

When you create or design an application, what is your thinking behind it?
1. Target audience, who is the one that going to read this book such as men, women, teenage, young adult or 2-5 years old kids.
2. Pick platform that match with the target
3. Design application based on target behavior (included suitable user interface, user experience and graphic)

My project is about travel book with an application, could you suggest something about this?
5 W’s, 1 H 
Who - Who is it for?
What - What platform should be used?
Where - Where will it be launched?
When - Time of releasing application?
Why - Why the target will use this app? (Reason to believe such as it's a useful app that everyone needs to have because it comes with features that no other application can provide)
How - How to communicate or spread awareness of this application to target?
***Consumer insight is the key to success of this application, you will need to dig deep into customers’ mind to see what they need and what they want, weight the major features and minor features, find the POP (Point of parody) and POD (Point of difference).




Monday 15 April 2013

Blast from the past: queen sirikit museum of textiles





Last Friday, I went to Queen Sirikit Museum Of Textiles. Here is the history of this place.
In 2003, Her Majesty Queen Sirikit of Thailand, requested permission to use a then-vacant building on the grounds of the Grand Palace to house a new museum of textiles. The 1870 Ratsadakorn-bhibhathana building was graciously granted for this purpose by His Majesty King Bhumibol Adulyadej. The office building — for many decades the Ministry of Finance — was completely remodeled into a state-of-the-art museum. Its modern facilities include a new lobby, galleries, storage, an education studio, library, lecture hall, and Thailand’s first dedicated textile conservation laboratory. Nonetheless, its past is still very much present, in the preservation of its original façade and many internal architectural details.

The museum’s mission is to collect, display, preserve, and serve as a centre for all who wish to learn about textiles, past and present, from Southeast Asia, South Asia, and East Asia, with a special emphasis on the textiles of, and related to, the royal court and Her Majesty Queen Sirikit.

Our Queen in Thai uniform.


 


Saturday 13 April 2013

Songkran festival in Thailand

Today is Songkran festival in Thailand. Songkran is the Thai New Year celebration. Here are some pictures. Rot Nam Dam Hua, a traditional way to celebrate with elders. Most Thai people go back to their hometowns to meet their elders.



Rot Nam Dam Hua
Songkran festival in the past.


Songkran festival in the past.

In the past, people always dress up in Thai traditional dress. However, the times have changed, people enjoy this festival by going out on the streets to throw water at each other.
Nowadays, the emphasis is on fun and water-throwing rather than on the festival's spiritual and religious aspects, which sometimes prompts complaints from traditionalists. In recent years there have been calls to moderate the festival to lessen the many alcohol-related road accidents as well as injuries attributed to extreme behavior such as water being thrown in the faces of travel motorcyclists.
The water is sometimes filled with fragrant herbs and is meant as a symbol of washing all of the bad luck away when celebrated in the traditional manner. However, the tradition has changed but you can still see Thai styles on the dresses at Songkran parades.


Here are some picture in songkran parade.